How to Stand Out in a Crowded Market

May 27, 2024

Take the path less travelled, it’s quieter there.

Saturday was decompression day after 2 weeks of membership launches.

During a 2 hour hike in the Parque Natural Los Alcornocales, we saw only 4 other people.

And I can describe exactly what they looked like.

Which got me thinking about going in the opposite direction of the crowd.

As the owner of a coaching business, how do you stand out?

You do the opposite of the others; you go niche.

While the competition all sends the same generic message, you go super specific.

Scary? Maybe.

Effective? Ohh yes!

When I niched down to being the Kajabi Guy, within 4 weeks, we started to attract our dream clients.

Within 6 months, I had more enquiries than I could deal with.

They say the riches are in the niches.

They are right.

Try to serve everyone, and you’ll serve no one.

But when you get super specific with your offer, you’ll have less noise and more quality.

Now, doesn’t that sound like a walk in the park?

I’m Andy, (aka The Kajabi Guy)

And if you want help to streamline your coaching offer, drop me a DM.

Here are 5 ways I can help:

Strategy Intensive
Align Kajabi with your business model so it actually drives sales.
Core Build
A complete Kajabi system, built to sell from day one.
Premium Build
Advanced systems with multiple products, funnels, and automation.
Rescue Projects
Stuck with a broken or half-finished build? I’ll fix the mess and get you moving.
Migrations
I’ll transfer your content, contacts, and funnels into Kajabi with no downtime.

👉 If you’re ready for a Kajabi setup that grows your business, not your stress, let’s talk.